Top 5 Social Apps in Guatemala Q1 2024

In the first quarter of 2024, the top 5 social apps in Guatemala exhibited diverse performance trends in terms of downloads, revenue, and active users. Here’s a detailed look at how these apps fared:

TikTok saw a fluctuating weekly revenue, peaking at approximately $19K in the week of February 5. Weekly downloads showed a decline from 86.7K in early January to around 79.3K by the end of March. Active users also experienced a slight decline, starting from 2.35M in January and stabilizing at around 2.24M by the end of the quarter.

Facebook maintained a consistent revenue stream, hovering around $1.2K to $1.4K weekly. Downloads peaked at 85.6K in early March, with an overall upward trend throughout the quarter. Active users showed a steady increase, reaching 7.93M by the end of March.

Instagram experienced stable revenue, with a high of $2.5K in early March. Downloads fluctuated, peaking at 48.8K in late January and again at 48.8K at the end of March. Active users increased steadily, reaching over 3M by the end of the quarter.

Threads, despite generating no revenue, showed a positive trend in downloads, peaking at 21.3K by the end of March. Active users also increased, starting from 168K in January and growing to 218K by the end of the quarter.

Likee - Short Video Community had modest revenue, with a notable peak of $275 in mid-February. Downloads remained relatively stable, with a slight peak of 15.6K in late January. Active users hovered around the 230K mark throughout the quarter.

These insights are based on data from Sensor Tower. For more detailed analysis and trends, visit Sensor Tower.